Affiliate marketing is one of the oldest forms of digital marketing. Generally, it is a process in which a person earns a commission for marketing the product of another person or a company. You have to refer someone to some online product, and when that person purchases that product on your recommendation or by your reference, you receive a commission. This commission varies from one to a thousand dollars depending upon the product you are promoting. But how to find profitable niches for affiliate marketing?
Affiliate marketing may involve referring to a product by sharing it on social media platforms, blogs, or websites. The affiliate person has to search for the product to promote easily and earn a profit from every sale he makes. These sales are directed through affiliate links from one website to another. Almost every big company like Apple, Amazon, and Google has an affiliate program. This program is free to join for an individual from all over the world.
What is Niche?
Niche relates products, services, or interests that appeal to a small and specialized section of the population. In simple words, it is a category of products that targets a small group of people. For example, if you are trying to sell a product for grey hair free of chemicals and completely homemade. It would be hard to compete in the market as many brands offer the same products, so you need to find an audience interested in your product because it is chemical-free and homemade. So, in this scenario, you need to target the audience wisely to grab their attention and generate sales.
Therefore, you can say that hair care products are your niche. Also, every niche has a sub-niche or micro-niche. So, you can say that hair oil is the sub-niche, and organic hair oil is a sub-sub-niche. So, it would be best to find profitable niches for affiliate marketing to grab audience attention and get more sales. As a beginner, you should follow a good guide to choose your niche, as you don’t have to select a product; in fact, it is much more than that.
How To Find Profitable Niches For Affiliate Marketing
Here is a complete guide to how to find profitable niches for affiliate marketing.
Step #1: Start with your preferences
The first step in finding profitable niches is to start with your passion or what you like to promote. It stands good for you to get yourself in the customer's position, and then you should decide about the qualities and features you would favor in a product you want to buy. For example, you want to buy a camera with a decent resolution and a perfect steady body. You settle yourself down with a camera that is low budget too.
After getting the preferences and specifications on your product (niche) and getting the characteristics, you want in your stuff. You can apply this technique to the people who are targeting and get the results. Since this group of people are gadget freaks and want something amazing within their budget, it will be easier for you to sell your product. You should never prefer a product that you have no idea about because you cannot sell it like that.
Step #2: Look up your niche in affiliate marketplace to check its worth
Many audience insights tools are available nowadays, which help you determine the top and best products in the marketplace. Those are the products in which the audience is interested and would prefer to buy them. Social media websites like Facebook have one of the most wonderful audience sights.
Well, there are also websites like Quantcast that are available to determine the niche worth. These websites target the audience according to your location, relationship status, and your products’ features. It may also depend on people who might be interested in your products. In sites such as Quantcast, you can research the top sites and select a size ranging from 60th to 100th because top sites from 1st to 10th will be beyond your limits as a starter.
Now you have to determine their trending products and the categories they are serving for. That gives you broad ideas about your niche and helps you get the best niche for affiliate marketing.
Step #3: Check the market value of your niche
As you get a sub-category for your niche, you are ready to go for its market value. Estimate how much you are going to earn profits from this. You can easily do this on websites like Amazon Associates and Clickbank.com. These have their own set of categories and subcategories from which you have to choose. You can either select your niche from the categories given or directly search for it in the search bar.
You can also filter your other related searches so that you may come up with an ideal product. But the recommended filter for you is to search your product by their gravity. It shows you the demand for the product in the marketplace and the exact figure of how many affiliates or sellers are competing for this product. Therefore, always select a product that has gravity above ten and its commission worth 38 dollars. Otherwise, it will be a loss for you if you go for the products with lesser gravity.
The top 10 niches for affiliate marketing are as follows:
1- Fitness and weight loss
3- Dating and Relationships
5- Self Improvement
6- Mutual Investments
7- Making Money on the Internet
8- Beauty and Fashion
9- Gadgets and Technology
10- Personal Finance
Step #4: Trends comparison is necessary
It is better to compare all the trending products and their points of difference as it is not good for you to go for seasonal products like summer T-shirts, hats, etc. Because such products may earn you commissions for a limited period only, most people would not check for summer outfits during the winter or rainy season, so it is recommended that you choose a niche that is not seasonal. It should be a stable product that people can use throughout the year. You can also use google trends as a tool to find profitable niches of the product you like or the best niche for affiliate marketing.
Step #5: Finding different types of products to sell within your niche
When you are an Affiliate Marketer, you may look for the best-selling products. For example, you may use the best-selling products of Amazon Associates. You have to type your niche on their website, and Amazon will track the best-selling products for you. It also gives you the category to take multiple links and start your promotion to earn a decent amount. If you choose five products to sell and two did not work out well from them, you will have the other 3 to earn commissions from; that’s why keep your options wide and open.
Step #6: Cost per Click of Keywords in your Niche
The sixth step to find profitable niches is to check the CPC (cost per click) of the keywords you are using in your niche content to get a saturation idea about the competition. You could also get a good and broad idea of average monthly searches, competition, and the suggested bids of your niche keywords. This technique is also used to clarify that sellers are willing to pay big amounts for a single click on which niche searches, and then you can base your product on these results. It helps you understand how your niche is supposed to do in the market and tough competition to the other high-demand products under the same niche category.
Step #7: Online Advertising Cost
Your commission is highly dependent on online advertisements. If your Niche is highly advertised in the marketplace, you will certainly get to see it with a single google search. It also allows you to look out for the companies that can willingly invest in your niche. It means that your product under this category will do good within the market.
Step #8: Involvement of your target audience
Last but not least of how to find profitable niches is having tools such as Facebook audience insights. You will get to know about your targeted and desired audience's association with the categories of products you have to present them. It helps you select the best product in which people would invest and buy it from you.
Best Affiliate Marketing Niche and Platform
Here are some of the best websites from where you can track down to find profitable niches for your affiliate marketing on Youtube or website:
- Amazon.com (Best for E-commerce or Physical Products)
- Google Trends (Best to Find Past & Current Trends of profitable niches)
- Clickbank.com (Best to Find Niche for Digital Product)
- JVZoo.com (Best to Find Niche for Digital Product & PLR Business)
- Trustpilot.com (Best to Find a Niche for Business Reviews)
- CJ.com (Best to Find Niche for Brand Products)
- Impact.com (Best to Find Niche for Digital and Physical Products)
- EmpireFlippers.com (Best to Find Niche for Buy/Sell Businesses)
- Shareasale.com (Best to Find a Profitable E-commerce Niches)
I hope you have considerable knowledge of finding profitable niches for your affiliate marketing business. Now, you need to stop contemplating and start practicing. Decide what niche is best according to your passion so you can enjoy working on it. Make sure to check if commissions are good enough to stick with your niche. You can get the idea of the best affiliate marketing niches from above. After that, buy a domain, get hosting, and a WordPress theme to get started.
Affiliate marketing is a saturated industry and completely worth your efforts and time to generate long-term results. Just start with complete focus and determination, and keep in mind that giving up is not a solution. Moreover, if you want to learn Affiliate Marketing from scratch, you can join the One Funnel Away Challenge. This course contains all the knowledge from basic to advanced to get you started with online earning.
“There is no failure except in no longer trying.” ―Elbert Hubbard.